Quote #431



“Tip #4: Professionalism is not enough; or the Good is the Enemy of the Great

“What is required in our field, more than anything else, is the continuous transgression. Professionalism does not allow for that because transgression has to encompass the possibility of failure, and if you’re professional, your instinct is not to fail, it is to repeat success. Professionalism is a limited goal.”

Milton Glaser

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